LBI / Honda


LBI who are now know as Digitas LBI are a London-based full service digital marketing agency.

Role: Senior Digital UI Designer

I worked in a close-nit team that comprised of creatives, copywriters, art directors and account handlers, along with a specialist Honda project team to devise and implement a user-centric digital presence which allowed customers to engage with the entire Honda product range including cars, motorbikes, all-terrain vehicles and power equipment.

The platform tells the story of Honda’s rich brand and passion for craftsmanship. It guides potential customers through the product research and selection process, offering advice, guidance and over time will introduce new industry-leading features.

An editorial design style makes it easy for Honda to share bite-sized stories which are engaging for all types of users, from casual browsers to those doing in-depth research. It puts the products centre stage using space, bold photography and strong crops, all designed to show customers the quality of every detail.

This was the first of 96 pan-European customer websites to be rolled out throughout 2013. The new web presence was an ambitious launch for Honda, consolidating their varied product ranges onto a single centralised platform

Honda
1

Discover

Discover Better Health Through Innovative Fitness Programs.
Bua Fit offers a wide range of fitness offerings to help you achieve your health and wellness goals. 

2

Participate

Participate in energetic outdoor bootcamps and yoga sessions in beautiful natural settings, or join our online community for on-demand workouts and live-streamed classes accessible from the comfort of your home.

3

Grow

Expert instructors lead dynamic classes to improve your strength, flexibility, and cardiovascular fitness. Track your progress, connect with others, and have fun getting fit. Whether outdoors or online, our diverse fitness programs will empower you to boost energy, reduce stress, and live a healthier, happier life. 

Address

London, UK

Contacts

Email: eugenestickney@gmail.com

AI Website Creator